No social platform allows for better engagement than the video app sensation, TikTok. While TikTok is a great outlet, the algorithm can be a little tricky, especially for new users.
There are many reasons why your TikTok videos may not be getting enough views. So, how do you know which algorithm problem you are facing?
I will highlight all of the things that may be affecting your viewer count, as well as ways you can make the TikTok algorithm work for you!
Here’s Why Your TikTok Isn’t Getting Views:
It may have something to do with the time of day you post, tags you use, or previous content you’ve posted. TikTok may be limiting the number of times it shows your videos. While showcasing your stuff to your followers is a sure way to get views, pulling in new viewers is the name of the game.
Table of Contents
Why Are My TikToks Not Getting Views?
The number one reason your TikToks may not be getting views is because of the time of day you post.
If you post in the middle of the night, you are much less likely to find new viewers for your content. Also, be mindful of the hashtags you are using when you make your video description.
Try to use tags that will draw the attention of the people interested in your stuff. For example, if you post a video of your dog, try to use tags that will pull in other dog lovers, such as #pug #doglover #treats.
Much like real life, connections are often made with users who have mutual interests on TikTok.
Does TikTok Show Plays Immediately (Or With A Delay?)
Sometimes it feels like it takes as long as days to get even one view for your video.
So, what gives? The truth is, TikTok video views are not always updated live. Depending on your content, it can take up to two weeks for you to get your first view.
While some have tried to crack the code for the TikTok algorithm, it all seems very random.
Furthermore, if you have ever been reported, TikTok may be putting your new videos “on hold” until they have had a chance to review the content. Unfortunately, you would not even know they are doing this as there will be no flag or alert.
According to your profile page, it looks like business like usual. This is because TikTok doesn’t want you to go anywhere – it thrives on numbers, and they want you to stick around.
So, if you find that your TikTok videos have a significant delay in showing you the play count, your best bet is to wait it out. Most users who experience long delays say it is only temporary.
What Exactly Counts As A View On TikTok?
Video videos are a huge part of what makes a TikTok considered viral.
What exactly does that mean? A view on TikTok is everything from a millisecond to watching the whole video.
This means that if you end of on someone’s “For You Page,” it will count as a view whether or not they watch the video. This is the same for any video of yours that has been shared.
Even if the person opens the video but doesn’t watch it all the way, it still counts as a view. This is why there can often be a large discrepancy between the view count and the liked count.
Many people find that their videos can get thousands of views without one like. This could be because people are just scrolling through without being directly engaged.
If you think that your view count and your likes don’t add up, perhaps it has more to do with the content you post and less to do with the overall algorithm.
How Do I Know If TikTok Is Working Properly?
While content and timing have a lot to do with your view count, sometimes there are other things on the rise that can be affecting your success on TikTok.
One of those things is the stability of the app. TikTok is not immune to the unpredictable ways of the internet. Widespread outages, as well as little bugs, can affect how your videos are doing.
So, how will you know if TikTok is the reason why you are not getting views. The answer is easy, check a server update. Server status pages like this one are a great resource for TikTok users.
Here, you will see in live time whether or not TikTok is working the way it shows. It will also show you any new bugs that the server may be aware of.
Believe it or not, bugs are quite common on this platform and can change how your video is doing.
To ensure that you give your content the best shot possible, give a server check a quick look before posting!
What Is The Best Time To Get Views On TikTok?
It would be best if you planned on posting your videos an hour before when you think people will be watching.
Viewers tend to watch most during lunch breaks or at night before bed. Knowing when to post is important because there might be a slight delay in views when you post.
Most resources say that the best time to post is Tuesdays and Thursdays at 10 am or 10 pm. This is because if you post at 10 am, Your video will get the most views while people are on lunch break, and at 10 pm will ensure you pull in the late-night crowd.
Weekend nights are notoriously bad for posting because people are occupied with their plans. However, videos can often take flight even if they were posted months ago.
So, posting at a specific time is a great way to bring in new viewers but won’t always determine if your video is a success or not.
Can You Play Your Own TikTok Videos To Get Views?
Everything on TikTok counts as a view – even a viewer just scrolling quickly past will count as a view.
So, you watching your video will also count as a view. Even better, each time the video loops back to the beginning, it will count as a new view.
This means that if you want to increase your view count, you can watch yourself over and over to make those numbers rise. However, views don’t always equal engagements.
While a large number of views may push your video up a little bit, you want to invest in comments and likes to help ensure your longevity on TikTok.
If you want to take your view count to the next level, share it with the people you know. The hope is that they will continue to share it, which will not only increase views, but the engagement with other users will help land you on more FYP’s in the future!
TikTok is meant to be a team sport, so learn how to play with others!
What Are The Best Ways To Get More Views Quickly?
While there are many ways to increase your view count, getting views quickly is a different ballgame.
The best way to quickly increase the number of views is to share your content. You can easily change your settings so that your videos get automatically shared across all of your social media platforms.
This means that everyone who clicks on the shared video will automatically be one view, and the more they let the video loop – the better!
This is especially a great tool for users who don’t have plenty of followers. Let’s say you only have a handful of followers on TikTok. By sharing with Facebook, Twitter and Instagram, you have instantly tripled the number of people who will potentially see your video.
If you are looking for a really fast way to increase engagements, you may want to consider promoting your video. However, you will have to pay for this service.
The cost of video promotion on TikTok will depend on how long the promotion will last and how many people you can potentially reach.
Before you choose to pay for promotion, I suggest you get familiar with your analytics first! Each video you have posted will have the analytics available. From there, you can see who your video is reaching, separated by region and age group.
Once you better understand how your videos do overall, you will have a better sense of what level of promotion you will need.
How Many Views Do You Need To Go Viral?
Going viral means that the density of your video is within the 80-90% range when it comes to views vs. likes and engagements.
While there isn’t an exact number of views to make your video go viral, the views are the basis for the algorithm. For example, if your video gets 300 views and has at least 80% engagements, your video is considered viral.
I like to go with the one in three rule. This means that for every three views, you should get one like. If most people who fully viewed your video somehow engage with it, whether through likes, comments, or shares, your video is well on its way to going viral.
The best part about having a viral video is that there is no time limit on when it will be seen.
Viral videos can live in infamy for years, which means that you can continue to get likes and views long after you post them. This will help you make your video successful and increase your longevity on the video-sharing app.
Are There Any Ways To Boost Your Own Views?
Now that you have a better understanding of how the algorithm of Tiktok works, it’s time to start boosting your content.
Boosting your visibility can lead to many amazing things – the better your videos do, the more followers you will gain. Once you reach a certain amount of followers, you will have access to more elite features.
You will be able to host live video sessions and start cashing in on your hard work. Many users say that unlocking the live feature is the best way to increase your view count overall.
So, the best way to boost your views is to make it to over 10k followers.
The more followers you have, the easier it is to gain views. This is because your content will automatically end up on their homepage with no extra work on your part.
Ending up on many “For You” pages can be a challenge, but once your followers engage with your content, you increase your chances of finding new followers.
The best way to boost your views, however, is to do some self-promotion. Keep sharing your content with friends as well as sharing them across all your socials.
With a little bit of self-marketing, you can easily boost your views without having to spend a dime.
Give Your Content The Best Shot Possible!
In conclusion, you are the master of your own Tiktok success.
While plenty of people accidentally fell into TikTok stardom, most have learned how to work the system to make it work for them. So, get familiar with your analytics and the TikTok algorithm to give yourself the best shot at success.
This is possible through timing your videos, using relevant tags, sharing your content throughout the internet, and engaging with your audience. This means that you reply to as many comments as possible and check out other people’s content.
TikTok is a social platform so, be social! Views should come secondary to experience, but it sure doesn’t hurt.